European higher education institutions (HEIs) interpret in a unique way external impulses that play a core role in implementing the international and European dimensions. These dimensions can both converge and diverge inside HEIs, leading to organizational changes. This study aims to investigate the interplay between international and European dimensions, focusing on the case of the School of Management of the Politecnico di Milano. Using the institutional logics' perspective, this qualitative case study analyzes data collected from institutional documents and semi-structured interviews. The findings indicate that the international and European dimensions diverge because of their institutional logics. Moreover, the individuals are identified as pivotal for successfully incorporating these dimensions within HEIs. Furthermore, the findings show the transformative potential of the European dimension. This study offers researchers and practitioners a new perspective on internationalization and Europeanization, linking these processes to the organizational dynamics of HEIs.