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Direct linkDylan Yamada-Rice – Sage Research Methods Cases, 2014
This case study presents an overview of how multimodal social semiotic theory was combined with visual means of data collection and analysis. The visual methods used were content analysis and still and animated experiential landscape mapping. These methods and theory were used in a study that considered the impact of increasingly visual means of…
Descriptors: Visual Aids, Semiotics, Social Theories, Data Collection
