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Direct linkMarsh, Rose M. – ProQuest LLC, 2012
Schools have gone through educational reforms having various focuses on curriculum changes, consolidation, open classrooms, mastery learning, decentralization, shared decisionmaking, legislative mandates and controls, high expectations, integrated thematic instruction, professional development, technology integration, and standards with…
Descriptors: Beginning Teacher Induction, Beginning Teachers, Mentors, Virtual Classrooms
Peer reviewedTeer, Harold B.; Teer, Faye P.; Kruck, S. E. – Journal of Marketing Education, 2007
This article presents findings of an empirical investigation of the database marketing (DBM) course in business schools within the United States accredited by the Association to Advance Collegiate Schools of Business. Results indicated that from 2001 to 2005 there was a 52.5% increase in the percentage of business schools offering an undergraduate…
Descriptors: Marketing, Databases, Course Content, Case Studies
