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Brown, Vincent J. – Journal of Technical Writing and Communication, 1996
States that participants in a qualitative case study of nonacademic R&D authors thought their reports were more informative than persuasive. Describes how three definitions of "persuasion" emerged. Concludes that most of the participants felt they owed a greater debt to their subject matter rather than the audience; some participants…
Descriptors: Audience Awareness, Authors, Case Studies, Definitions