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Mingle, James R.; Norris, Donald M. – 1981
Experiences of the 1970s and prospects for the 1980s of colleges that had undergone enrollment decline and/or financial cutbacks were surveyed, based on visits to 20 colleges and universities in 11 states in the Northeast, Midwest, and South. Some of the strategies to resist and overcome decline have potential for success in a wide range of…
Descriptors: Budgeting, Change Strategies, College Administration, College Faculty
Peer reviewed Peer reviewed
Cope, Robert; Delaney, George – Journal of Marketing for Higher Education, 1991
Four key criteria used in academic program review (quality, centrality to institutional mission, competition, and demand) are defined and discussed. They are then applied to the process of strategic planning for an unspecified private university. Decision-making matrixes and their use are illustrated. (MSE)
Descriptors: Case Studies, Change Strategies, College Administration, Competition