We study the impact of socio-economic status on enrollment and study decisions in higher education. We use a discrete choice approach to distinguish between three channels. First, students from disadvantaged backgrounds may be more sensitive to the costs of education. Second, they may have lower preferences for education. Third, they may have…

For more than two decades, the enrollment funnel has shaped how enrollment managers planned their enrollment strategies. It was a reliable, effective model for enrollment behavior, and campuses could shape their strategies around it. In recent years, however, demographic changes as well as technological advances have rendered the traditional…