This report defines the concept of identification, presents results of Scandinavian mass communications research studying children's identification with the content of mass media, reviews research in this area, and indicates directions for future research. Two types of identification study are reviewed: those which studied the type of child who…

This report surveys nine different toys with "victim" characteristics which are designed for children of 4-5 years and older. The toys were on display in toy shops, department stores, and supermarkets. The toys included doll-like figures with disfigurations, mutilations, mental and physical disabilities, heads which fly off, and eyes which can be…