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Joseph T. Liu; Amy P. Breidenthal; Yifeng Fan; Gerald Schoenfeld – Management Teaching Review, 2025
The traditional approach to using videos involves the so-called "movie sandwich," which focuses on the use of a single video clip. Based on analogical learning research, we highlight the possible benefits of constructing what we term a "video bridge," which consists of two analogous videos that are linked by important themes of…
Descriptors: Video Technology, Administrator Education, Logical Thinking, Class Activities
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Andrew Cavanaugh; D. Joel Whalen – Business and Professional Communication Quarterly, 2025
This article presents a curated collection of nine teaching innovations presented at the Association for Business Communication 89th conference in the "oil capital of the world," Tulsa, Oklahoma, as well as online, in October 2024. Many of the MFA presenters demonstrated how AI can be used, integrated, and analyzed in business…
Descriptors: Artificial Intelligence, Instructional Innovation, Business Communication, Assignments
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D. Joel Whalen; Charles Drehmer; Andrew Cavanaugh – Business and Professional Communication Quarterly, 2024
Artificial intelligence assignments lead this article's 11 teaching innovations selected from the "My Favorite Assignments" presented at the 2023 Association for Business Communication's (ABC's) 88th Annual International Conference held in the Mile-High City: Denver, Colorado, USA. Pedagogy presented here also includes ideas to enhance…
Descriptors: Business Communication, Business Education, Artificial Intelligence, Assignments
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E. Anne York – Journal of Economic Education, 2024
Social media is becoming a more widely used tool to engage students in learning. LinkedIn (linkedin.com) is a professional social networking platform that most college students are encouraged to use, but it is not widely used as an educational tool. In this article, the author describes how LinkedIn was deployed in a principles course to teach…
Descriptors: Social Media, Economics Education, Social Networks, Teaching Methods
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Duanping Hong – Accounting Education, 2024
In the United States, a high portion of students do not pass their introductory accounting courses. In this study, In-class Group Assignments (IGAs) that require students to work in small groups are used to supplement traditional lectures in Introductory Managerial Accounting. In two groups of students attending this course, four experimental IGAs…
Descriptors: Accounting, Introductory Courses, Group Activities, Student Improvement
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Lara Grow – Journal of Legal Studies Education, 2025
This article describes an in-class exercise that can be used when teaching zoning law to a Real Estate Law or Legal Environment of Business undergraduate course. The exercise requires students to utilize Salt Lake City's zoning code to locate the best site for a restaurant chain given certain locational and operational requirements, and to…
Descriptors: Business Schools, Undergraduate Students, Zoning, Real Estate
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Steven Sclarow; A. J. Raven; Mart Doyle – Journal of Information Systems Education, 2024
This paper presents field-tested improvements over an 11-year period of a large-scale "Introduction to Information Systems" core business school course and provides a framework for implementation. Engagement and learning in large-scale courses can prove challenging, especially when the class is a requirement within a business school's…
Descriptors: Learning Strategies, Information Systems, Large Group Instruction, Introductory Courses