Bloomberg Terminal is one of the most prominent and valuable tools for business and technology professionals. Having familiarity with Bloomberg is a desirable qualification for business students upon graduation. This classroom activity introduces Bloomberg Terminal in an introductory information technology (IT) digital literacy course at a…

Imagine saving just one of the 23,000 species threatened with extinction. Students studying endangered species in a general life science course faced the decision of which species to save as a summative assignment in a unit on scientific explanation and argumentation. They used the claim, evidence, and reasoning (CER) framework in which students…

The purpose of this brief is twofold. First, it describes a useful template for business instructors to improve teamwork assignment design and efficacy; and second, it provides an example of how to use data collected and analyzed from a Web-based tool, Comprehensive Assessment of Team Member Effectiveness (CATME). Though CATME has been the subject…

This research is based on two studies that focus on teaching students how to integrate and assess social networking tools in marketing communications. Study 1 examines how students in marketing classes utilize social networking tools and explores their attitudes regarding the use of such tools for marketing communications. Study 2 focuses on an…

Assessment data from both an FYE-infused general education course (N = 153) and a first-year seminar (N = 392) were analyzed to identify students' perceptions about projects that required significant participation in out-of-class activities as an integral part of the course. The results from this analysis revealed that in addition to increasing…