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Kools, Marieke; Ruiter, Robert A. C.; van de Wiel, Margaretha W. J.; Kok, Gerjo – Health Education & Behavior, 2004
The aim of this study was to gain insight into the extent to which health education text writers apply writing principles derived from cognitive psychological theory. Seventeen professional text writers of health education materials participated in a qualitative study, consisting of a rewriting task combined with a think-aloud procedure and a…
Descriptors: Health Education, Rhetoric, Psychological Studies, Protocol Analysis