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Peer reviewedPrice, Vincent; Tewksbury, David; Powers, Elizabeth – Communication Research, 1997
Finds that journalistic story frames (such as human interest, conflict, or personal consequences) significantly affected the topical focus and evaluative implications of thoughts generated by readers. Shows that evaluations and opinions offered by participants indicated that news frames also subtly could affect audience decision making about…
Descriptors: Cognitive Processes, Communication Research, Decision Making, Higher Education
