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Herold, Kristiina; Sipilä, Jenni; Tarkiainen, Anssi; Sundqvist, Sanna – Journal of Marketing for Higher Education, 2017
The purpose of this paper is to assess the effect of service values on the processing of word-of-mouth (WOM) information, and their impact on a complex belief in a high-involvement service context. Hypotheses are tested on survey data collected from 378 respondents facing a high-involvement service choice. The results suggest that two distinct…
Descriptors: Beliefs, Hypothesis Testing, Speech Communication, Dialogs (Language)
Bertone, Armando; Faubert, Jocelyn – Journal of Autism and Developmental Disorders, 2006
Interest regarding neural information processing in autism is growing because atypical perceptual abilities are a characteristic feature of persons with autism. Central to our review is how characteristic perceptual abilities, referred to as "perceptual signatures," can be used to suggest a neural etiology that is specific to autism. We review…
Descriptors: Etiology, Autism, Cognitive Processes, Hypothesis Testing
Larsson, B. – 1972
An experimental study of the efficiency of human information processing is based on the Bayesian model for simple hypothesis testing with fixed binomial sampling. Each of 60 subjects is analyzed with separate ANOVAs focusing on two efficiency variables. Sample size and critical value are also analyzed. Subjects show very different utilization of…
Descriptors: Bayesian Statistics, Cognitive Processes, Hypothesis Testing, Information Processing
Peer reviewedTayal, O. P. – Journal of General Psychology, 1972
Descriptors: Cognitive Processes, Cues, Discrimination Learning, Eye Movements
Richman, Shanna – 1976
This study was designed to investigate the effects of modeling or training with and without rule provision on the employment of strategies in solving four-dimensional, discrimination-learning problems. Subjects were 144 second and sixth-grade children from the New York City Public Schools. The blank-trial hypothesis testing paradigm was used. The…
Descriptors: Age Differences, Cognitive Processes, Discrimination Learning, Educational Research

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