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| Cognitive Processes | 1 |
| Communication Research | 1 |
| Higher Education | 1 |
| Information Processing | 1 |
| Information Seeking | 1 |
| Political Attitudes | 1 |
| Political Candidates | 1 |
| Student Attitudes | 1 |
| Undergraduate Students | 1 |
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| Journal of Communication | 1 |
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| Huang, Li-Ning | 1 |
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| Journal Articles | 1 |
| Reports - Research | 1 |
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Examining Candidate Information Search Processes: The Impact of Processing Goals and Sophistication.
Peer reviewedHuang, Li-Ning – Journal of Communication, 2000
Investigates how 4 different information-processing goals, varying on the dimensions of effortful versus effortless and impression-driven versus non-impression-driven processing, and individual difference in political sophistication affect the depth at which undergraduate students process candidate information and their decision-making strategies.…
Descriptors: Cognitive Processes, Communication Research, Higher Education, Information Processing
