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Virts, Paul H. – 1980
A study was conducted concerning television program decision-making based on a theory of human information processing. Twenty-eight programers from 13 markets completed experimental simulations of television programing decisions. Important steps in the procedure were determined to be evaluation, search for alternatives, and selection of…
Descriptors: Behavior Patterns, Cognitive Processes, Decision Making, Models
Peer reviewed Peer reviewed
Rohrbaugh, John; Wehr, Paul – Public Opinion Quarterly, 1978
Describes and illustrates a new method, derived from social judgment theory, that enhances the quality of communication between the public and its representatives. (RL)
Descriptors: Adults, Case Studies, Citizen Participation, Cognitive Processes
Waldron, James S. – 1971
The effectiveness of the Delphi Technique is evaluated in terms of immediate and delayed controlled information feedback (feedback within 5 seconds as compared with a 24-hour delay); and the relationships that exist among measures of integrative complexity, estimations about the time of occurrence of future events, and time delay between task…
Descriptors: Cognitive Processes, Conceptual Schemes, Decision Making, Difficulty Level
Hackman, Judith Dozier – 1982
Seven potentially useful maxims from the field of human information processing are proposed that may help institutional researchers prepare and present information for higher education decision-makers. The maxims, which are based on research and theory about how people cognitively process information, are as follows: (1) more may not be better;…
Descriptors: Cognitive Processes, Cognitive Style, College Administration, College Planning