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Direct linkSchlee, Regina Pefanis; Harich, Katrin R. – Journal of Education for Business, 2014
As calls for enhancing the ability of business students to think creatively and develop innovative goods and services have become universal, researchers in the area of creativity have expressed concerns that the U.S. educational system may not foster creative thinking. The authors' research is based on a sample of 442 undergraduate business…
Descriptors: Business Administration Education, Undergraduate Students, Creative Thinking, Creative Development
