This article presents data from a collection of yearlong case studies on resident multilingual writers' college admissions essays. The focal student in this piece revealed the challenges that such writers face in presenting themselves to college admissions officers. Exploring these cultural and linguistic conflicts, this analysis uses Goffman's…

The study proposes using path analysis and residual plotting as methods supporting environmental scanning in strategic planning for higher education institutions. Path models of three levels of independent variables are developed. Dependent variables measuring applications and enrollments at Virginia Polytechnic Institute and State University are…

An analysis of higher education marketing examines a case study of a college's market research program, a series of market research projects, and a major study of students and parents in six metropolitan areas (the Six-Market Study). After introducing marketing concepts and strategies, the nature of higher education marketing is considered. The…

Using predictive validity studies of the Law School Admissions Test (LSAT) and the undergraduate grade-point average (UGPA), this study examined the large variation in the magnitude of the validity coefficients across schools. LSAT standard deviation and correlation between LSAT and UGPA accounted for 58.5 percent of the variability. (Author/EGS)

Higher education administrators often wonder if the information they receive from the low response rates to surveys of non-matriculating applicants accurately reflects the entire population of these non-matriculants. These questions are exacerbated by evidence that response bias does exist. This paper describes how St. Mary's College in Notre…

Discusses a telephone follow-up survey of individuals who initiated the admission process at College of Lake County (Illinois), comparing students who registered with non-registrants. Reports that job-related, financial, and personal reasons were given for not enrolling. Suggests that poor academic preparation may also have been a factor. (DMM)

Questionnaires and interviews were used to study the selection of initial teacher training applicants at Scotland's 7 colleges of education, which handled 5,455 applications for 1,657 positions in 1982. Results showed diversity of selection approaches, uncertainty of purpose among selectors, and reliance on a short interview for assessing…

In the context of the discipline of quality control, this paper identifies many of the tools which may reinvigorate the statistical and graphical toolkits in higher education. Certain statistical and graphical issues are discussed by means of examples and hypothetical situations, and techniques are introduced that have application for the pursuit…

Discusses increased numbers of undergraduate psychology majors and strategies to reduce them. Proposes a prediction model based on the grade point average of graduating psychology students. Concludes that student performance in introductory psychology courses may provide one predictive measure of later achievement. (CFR)

In 1981, a study was conducted at three rural community colleges in Maryland to determine whether there was a difference between the college grade point averages (GPAs) of first-time, full-time students who applied early for admissions and the GPAs of students who applied late. The study analyzed applications and GPA data for a total of 700…

A comparative guide to the systems and main stages of higher education in 145 countries is provided to aid (1) those who evaluate college applicants; (2) the college applicants; and (3) students and researchers of comparative education. Each country profile provides a description of the higher education system, a glossary of the degrees and…

Alabama's primary competitor in recruiting is in-state rival Auburn University which lures away roughly one in eight of UA's admitted students. Two factors stand above all others in attracting students to UA--academic reputation and social activities reputation. Factors following distantly are a visit to the UA campus, financial assistance and the…

This study used a logistic probability model to investigate the effects of variables relating student characteristics and institutional factors on the decision to apply to a large land-grant research university. The study used the entire data set from American College Testing (ACT) program test-takers in the fall of 1995 and institutional data on…

This study compared 4,594 student responses from three different surveys of incoming students at the University of South Florida (USF) with data from Florida's State University System (SUS) admissions files to determine what proportion of error occurs in the survey responses. Specifically, the study investigated the amount of measurement error in…

This study examined characteristics of independent educational consultants, who provide a new and rapidly growing service, as well as characteristics of their clients who use these consultants in their college search process. The study used data from the Consultant Survey, which was mailed to 317 independent educational consultants of whom 157…