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Getchell, Kristen M.; Lentz, Paula J. – International Journal for the Scholarship of Teaching and Learning, 2020
In this article, the authors present the notion of perspective as a threshold concept in business communication. Using an SoTL framework, the researchers explore the effect of teaching threshold concepts in a summary writing assignment in a foundational business communication class. Working with a close reading methodology, the authors examine the…
Descriptors: Perspective Taking, Business Communication, Fundamental Concepts, Gender Bias
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Baker, Matthew J. – Business and Professional Communication Quarterly, 2019
This study investigates how students perceive the outlining process. Students in two business communication sections completed a survey regarding outlining perceptions and reasons for outlining or not. Using qualitative content analysis and qualitative coding, the researcher and an independent coder analyzed 34 students' responses regarding…
Descriptors: Business Communication, Student Attitudes, State Universities, College Students
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Schieber, Danica L.; Robles, Vincent D. – Business and Professional Communication Quarterly, 2019
This study describes how reflections allowed students to express their audience awareness as they wrote a multiaudience messages packet. We present an analysis of 27 reflections in which students described their experience when responding to the various audiences. Students' reflective depth varied, though deeper reflections demonstrate…
Descriptors: Reflection, Audience Awareness, Business Communication, Negative Attitudes
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Garner, Benjamin; Shank, Nathan – Business and Professional Communication Quarterly, 2018
Effective writing is a soft skill that is highly in demand in today's workforce. This qualitative study examines student perceptions of a revise and resubmit policy aimed at increasing student engagement with an instructor's writing feedback and ultimately improving students' writing skills. Students across three business communication courses…
Descriptors: Student Attitudes, Revision (Written Composition), Writing Assignments, Feedback (Response)
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O'Neill, Kathryn S. – Research in Higher Education Journal, 2018
University educators everywhere are trying to assist students in improving their ability to write clear and correct business English. Business communication texts, in general, use several decades of research that have established a three-stage process: prewriting, writing, and rewriting (Collins & Parkhurst, 1996). Identifying and correcting…
Descriptors: Error Correction, Grammar, Business Communication, Business English
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Vijayasarathy, Leo R.; Gould, Susan Martin; Gould, Michael – Business and Professional Communication Quarterly, 2015
Written clarity and conciseness are desired by employers and emphasized in business communication courses. We developed and tested the efficacy of a cueing tool--Scribe Bene--to help students reduce their use of imprecise and ambiguous words and wordy phrases. Effectiveness was measured by comparing cue word usage between a treatment group given…
Descriptors: Writing (Composition), Cues, Computer Software Evaluation, Business Communication
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Zhao, Ke; Zhang, Jie; Du, Xiangyun – Teaching in Higher Education, 2017
This study adopted a longitudinal retrospective case study approach to investigate Chinese business students' transitional learning experience in a problem-based learning (PBL) course with innovative assessment practices. The study focused on students' beliefs and strategy use in a constructively aligned PBL course for business communication.…
Descriptors: Case Studies, Foreign Countries, Business Administration Education, College Students
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Fredrick, Terri – Business Communication Quarterly, 2008
A primary goal of most introductory business and technical communication courses is to introduce students to the idea that the professional communication most of them will engage in is different from the writing they do for academic purposes. This overall idea covers several principles concerning professional writing. However, implementing active…
Descriptors: Technical Writing, Writing Instruction, Writing Assignments, Active Learning
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Zhao, Jensen J.; Alexander, Melody W. – Business Communication Quarterly, 2004
The purpose of this longitudinal study was to identify the short- and long-term impact of business communication education on students' skill developments and performance outcomes. Nearly 400 students at an AACSC International-accredited business college participated in the study during their sophomore and senior years. The findings indicate that…
Descriptors: Writing Assignments, Business Communication, Longitudinal Studies, Higher Education