ChatGPT has emerged as a transformative technology with its remarkable ability to generate human-like responses, propelling its widespread adoption. While prior research has investigated the general landscape of AI-driven tools such as ChatGPT, the current study focuses specifically on exploring learners' experiences and perceptions regarding the…

While the higher education sector is continuously searching for innovative technologies, the use of chatbots requires extensive research and careful consideration of their pedagogical value. The lessons learned from lecturers who experiment with chatbots can constitute important evidence to support their use. This paper presents a chatbot…

The global higher education sector has been significantly disrupted by the proliferation of generative artificial intelligence tools such as ChatGPT, especially in relation to its implications for assessment. However, few studies to date have explored student perspectives on these tools. This article reports on one of the first large-scale…

ChatGPT, an artificial intelligence application, has emerged as a promising educational tool with a wide range of applications, attracting the attention of researchers and educators. This qualitative case study, chosen for its ability to provide an in-depth exploration of the nuanced effects of AI on the foreign language learning process within…

The proliferation and increasing significance of AI-enabled voice assistants (AIVAs) for consumer purchase decisions imply the need for a better understanding of their acceptance in the higher education (HE) enrollment context. Using the Grounded Theory (GT) research method and a consumer value perspective, we examine the enrolment decision-making…

In the field of education, ChatGPT has become a topic of debate for its usefulness as a learning tool. This article focuses on non-science majors' (n = 29) perceptions of a ChatGPT enabled final exam, where, prior to the exam, students wrote papers on science and sustainability and, during the final exam, students were asked to compare their paper…

Purpose: This qualitative work aims to explore the university students' attitude toward advantages, drawbacks and prospects of ChatGPT. Design/methodology/approach: This paper applies well accepted Colaizzi's phenomenological descriptive method of enquiry and content analysis method to reveal the ChatGPT user experience of students in the higher…

Despite best efforts, the student experience remains poorly understood. One under-explored approach to understanding the student experience is the use of big data analytics. The reported study is a work in progress aimed at exploring the value of big data methods for understanding the student experience. A big data analysis of an open dataset of…

This study provides an empirical approach to utilizing an Artificial Intelligence (AI)-based system for identifying students' university choice factors that impact their matriculation decision. We created an AI-based chatbot that gathered both qualitative and quantitative data from nearly 1200 participants worldwide. The entire human-AI…

This article, drawing on essays written by students with the assistance of ChatGPT and interviews with some students who used this learning machine, highlights a shift in the educational landscape brought about by this technology. In broader terms, Palestinian universities follow the traditional methods of teaching based on memorization and rote…