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| Adoption (Ideas) | 1 |
| Attitude Change | 1 |
| College Faculty | 1 |
| Communication (Thought… | 1 |
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| Rubin, Herbert J. | 1 |
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Peer reviewedRubin, Herbert J. – Simulation and Games, 1978
PARADIGM is a large-scale stochastic computer simulation of the flow of competing ideas through evolving groups. It is used to examine how different message characteristics influence the speed with which one idea overtakes another in popularity. PARADIGM is discussed in the context of changing ideas in an academic department. (CMV)
Descriptors: Adoption (Ideas), Attitude Change, College Faculty, Communication (Thought Transfer)
