Courses: Health Communication, Science Communication, Interpersonal Communication. Objective: This activity prepares students to explain jargon effectively when communicating with individuals who have low health literacy by utilizing clear communication strategies.

Courses: Public Relations, Public Administration, Crisis Communication, and Crisis Management. Objective: Students explore crisis communication in a public setting, where public leaders are supposed to communicate the impact of a crisis to citizens, the media, and other stakeholders.

The opportunities in social media management and digital marketing strategy continue to expand as the profession evolves. Social media has become central for communication around the globe, but social marketers struggle with strategy and planning skills. The client-based activity outlined in this study facilitates the development of skills related…

Courses: Business Communication, Public Relations, Organizational Communication. Objectives: This activity provides students with an accessible case study to craft an internal communication change plan focused on tactical changes to run-the-business objectives and constitutive goals that foster a renewed sense of organizational culture and…

Courses: Small Group Communication, Interpersonal Communication, Relational Communication, Communication Theory, Introduction to Communication, or any course with a unit on teamwork or a group project. Objective: This activity engages students in an experiential learning activity through the popular online video game Among Us in order to teach…

Courses: Digital Media, Survey of Social Media, Professional Communication Skills, Interviewing, and Mediated Communication. Objectives: The goals of this classroom activity are for students to understand strategic communication for self-promotion on social media platforms, especially Twitter, and to utilize them effectively for job applications.

Courses: This semester-long project is suited for instructors teaching communication courses in health communication, advanced persuasion, applied communication, and media literacy. The pedagogical design features service-learning and integrative-learning (IL) approaches. Objectives: (1) adapt and apply various perspectives learned in the course…

Courses: Crisis Communication, Advanced Public Relations. Objectives: In this multiple class activity, students will (a) apply crisis communication concepts and skills to several phases of an ongoing hypothetical crisis, (b) synthesize course material into a crisis communication manual, and (c) engage in ongoing critical reflection about best…

Communication courses enhance learning through engaging diverse perspectives. However, students' unawareness of diverse perspectives can inhibit communication effectiveness and classroom engagement. Communication teachers encounter challenges and opportunities when these viewpoints impact students' assignment quality, class discussion…

Audience analysis is essential for creating successful messages across communication fields. The audience persona is an effective tool for understanding the characteristics and needs of a target audience. Through this unit activity, students experience the process of persona development, build skills in data collection and analysis, and gain…

Courses: Interpersonal Communication, Fundamentals of Human Communication, Communication Theory, Public Speaking, and Intercultural Communication. Objectives: After completing this single-class activity, students will be able to (1) describe how meaning is created through symbolic interaction, (2) explain how the self is created through symbolic…

Courses: Interpersonal Communication; Relational Communication. Objectives: Students who complete this activity should be able to: (1) understand the staircase model of relationships; (2) explain how social media has influenced the ways in which relationships develop and dissolve; (3) discuss advantages and limitations of the staircase model; and…

Courses: Introduction to Communication Behavior, Health Communication, Public Communication Campaigns, Persuasion, Public Relations. Objectives: Students gain practice determining various components of a health communication campaign (e.g. selecting appropriate target population(s), media channels), while noting the need for synergy across key…

Courses: Science communication, public speaking, technical communication, professional and/or management communication. Objectives: This activity about scientific and technical communication uses narrative principles to communicate complex information to broader audiences. Upon completion of the activity, students will be able to: (1) Explain the…

The "Trainer's Guide for the Systematic Monitoring of SDG 4-Education 2030 in Asia-Pacific" has been created to further facilitate making effective use of the "Regional Capacity Development Resource Book on Monitoring SDG4-Education 2030 in Asia-Pacific" ("Resource Book") and to support Member States in the effective…