Objective: The purpose of this study is to understand how Thai public universities engage their stakeholders on X (the social media platform previously known as Twitter). This article answers the following research questions: 1) What are the X message strategies of six public universities? 2) Do they choose the most effective strategies to drive X…

This paper explores ways in which applied semantics (coming out of Natural Semantic Metalanguage approach) can inform effective communicative strategies for action on climate change. After framing discussion, it presents three case studies, which are intentionally disparate in nature: contrastive semantics of the expressions 'climate crisis',…

Conspiracy theories (CTs) are spectacular narratives, widely spread, that pose societal threats. We test whether CTs might be linguistically creative products, which would facilitate their transmission and thereby account for their widespread popularity. We analyzed nominal compounds (e.g., "mind control," "carbon dioxide"; N =…

Language is not static. It flows like a river in response to the riverbank and the rocks that border and run beneath it. In the same way, glossaries are dynamic expressions of current language usage. Developmental education and learning assistance have changed dramatically in recent years, and so must also the language used to describe and define…

Throughout recorded history, slogans have been an important part of our public life. From political rhetoric and propaganda, to social movements and awareness-raising campaigns, their usage has overcome historical periods, cultural barriers, ethnic affiliation, political systems, party allegiance or personal taste. Arguably more than any other…

When communicating, interlocutors negotiate knowledge by proposing propositional content to be added to their shared common ground. The way in which speakers put forward propositional content -- expressing more or less confidence in its truthfulness -- may affect the way in which other interlocutors react to such content. This article examines…

Shared language comprises a precondition to authentic relationships, including career counselling. Drawing on constructivist theory, this article highlights career counsellors' charge to be sensitive to the unique meanings that clients ascribe to common career-oriented terminology, such as "working with people," "success," or…

Ecolinguistic studies deal with the socio-ecological contexts, actors and factors involved in producing, perceiving, and practicing a language. Being supported by immense scholarship about the power of language in shaping the receivers' mind, culture, and lifestyles, including shopping, a shift toward sustainability can start by employing…

To increase student completion, community college leaders have focused on the implementation and sustainability of organizational change efforts, particularly guided pathways, since 2015. Although researchers have studied many different change efforts and types of change in higher education, the focus of this research was on describing guided…

Over the last couple of decades, the neoliberal educational agenda has affected educational practices and schooling purposes worldwide. As a result, all of the features of education have been profoundly affected by such a shift. While there has been work done on what neoliberal mindset is and how and why it affects all levels of educational…

Delivering bad news is an inevitable aspect of management. Teaching students to deliver bad news effectively and professionally can be successfully implemented into a course that addresses elements of managerial communication. In this article, we explain an experiential exercise that applies components of a three-phase model for delivering bad…

The rapid evolution of communication technologies, compounded by the impact of the COVID-19 pandemic, has significantly expanded the utilization of virtual learning formats such as online, blended, and hybrid learning across various educational levels and settings. Nevertheless, the shift to virtual learning has presented challenges for many…

The purpose of this corpus-based study is a bottom-up investigation of strategic devices used by heritage language speakers (HLSs) during narration and conversation. It offers a critical review of compensation/communication strategy definitions and classifications, and presents the results of an investigation into strategies employed by an…

The aim of this research is to examine the language usage of Twitch tv users in the context of Turkish education. The data of the study, which is descriptive qualitative research, were collected from the chat message of three streamers who produced the most watched Turkish programs aired on Twitch tv. The number of viewer messages analysed in the…

Teachers play a key role in communicating with parents to support student learning. One of the more challenging aspects of this role for teachers is having a difficult conversation with a parent about their child. Difficult conversations, when needed, are best accomplished face-to-face incorporating effective communication skills to promote a…