Outlines pertinent autobiographical factors related to subsequent community services/continuing education experiences in establishing legitimacy, identifying resources, promoting cooperation and participation inside and outside the institution, using help, involving the president and faculty, and achieving early visible success. Offers guidance…

Cites the advantages of implementing formal planning strategies for community colleges and continuing education. Warns that goal setting for the enhancement of institutional quality must not be overlooked in favor of quantifiable emphases. Describes five phases of the planning process: preplanning, strategic planning, operational planning,…

Reviews the development of Grant MacEwan Community College's continuing education program from a centralized model to a still-evolving multidimensional decentralized model. Addresses the problems and benefits of the decentralized administrative model. (AYC)

Presents findings from a survey of continuing division heads in Texas colleges and univeristies conducted to determine their personal characteristics (e.g., age, sex, marital status, type and level of administrative experience, prior experience, mobility, and professional activities), professional characteristics (e.g., administrative/faculty…

Details steps in a continuing education division planning model; i.e., define the planning group, develop a planning attitude, analyze internal and external environments, develop a mechanism for forecasting trends, hold planning sessions for determining strategic focus and operational plans, establish a timetable, hold follow-up/evaluation…

Adapting the principles outlined in "In Search of Excellence: Lessons from America's Best Run Companies" (Thomas J. Peters and Robert H. Waterman, Jr.) to the operations of continuing education departments, this paper discusses eight rules for success and provides examples of their application. Rule One, "Bias for Action," emphasizes the…

Describes a process whereby a community college continuing education division can be effectively promoted within the college. Considers the following elements of program advocacy: goal setting; evaluation of the continuing education division and its internal and external environments; and devising, implementing, and evaluating advocacy strategies.…

Considers the role of community services/continuing education (CS/CE) managers in shaping the future of their programs and the transformation of CS/CE management to a community-based, strategically oriented enterprise. Defines strategic management, listing its concrete, action-oriented elements. Reviews six phases of strategic change linked to…

Recommends, for the management of community college adult/continuing education programs, strategic planning to determine the unit's niche within the educational marketplace and interorganizational "coupling" as a means of cooperating with other organizations to foster innovation. Offers a case study of "coupling" at Allegany…

States that strategic management requires continuing education leadership to engage in explicit community services goal reaffirmation. Calls for a reassessment of college funding options; risk taking as part of modification for change; linkages with business, industry, and government; maintenance of staff morale and confidence; and strategic…

Provides citations and abstracts to seven ERIC documents dealing with issues affecting the management of community education/community service programs, including program development, funding, contract education, human services, and educational marketing. (DMM)

Describes the Journalism Resources Institute (JRI) of Rutgers University in terms of its administrative organization, computer resources, computer facilities use, involvement in electronic publishing, use of the Dow Jones News/Retrieval Database, curricular options, and professional continuing education. (AYC)

Traditionally, continuing education, though a recognized mission of the community college, has been relegated to an ancillary position outside of the policy-making and administrative mainstream. As traditional student populations shrink and outreach and career preparation become more important, community colleges have begun to realize that…

Reports on a 1985 survey of community services/continuing education administrators conducted to determine administrator characteristics in the following areas: personal data, academic preparation and experience, professional activities, primary position goal, and percentage of time spent on various college functions. (DMM)

Reviews findings from a 1971 study of the structure and design of community services/continuing education (CS/CE) in community colleges; and from a 1989 study of the tasks that CS/CE administrators perform. Assesses CS/CE administrators' leadership role in helping people build communities and other aspects of the community college mission. (DMM)