Creating a campus master plan is the first step in the process of managing enrollment growth; however, the plan is not just a document about buildings and parking spaces and classrooms and square footage. The plan should be viewed as an investment in the future of the institution and a way to link the college's mission and vision statements to the physical learning environment. This article examines the planning process, with special emphasis on community and consensus building, using case studies from two rapidly growing community college districts in Texas and California. (Contains 1 figure.)