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Baudino, Frank, Ed.; Johnson, Carolyn, Ed.; Park, Sarag G., Ed. – Online Submission, 2013
Twenty-six scholarly papers and ten abstracts comprise the content of the thirteenth annual Brick and Click Libraries Symposium, held annually at Northwest Missouri State University in Maryville, Missouri. The proceedings, authored by academic librarians and presented at the symposium, portray the contemporary and future face of librarianship. The…
Descriptors: Academic Libraries, Conference Papers, Conferences (Gatherings), Library Science
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Jones, Patrick – Public Libraries, 2000
In 1998, the Houston Public Library launched a new library card campaign. Through extensive outreach, community partnerships, and the support of a major corporation, the program nearly doubled the number of children with cards in one fiscal year and increased juvenile circulation by more than 20%. The program led to an increase in library funding,…
Descriptors: Childrens Libraries, Community Involvement, Library Circulation, Library Development
Wolfe, Lisa A. – 1997
This book provides an introduction to basic communications concepts, a step-by-step process for developing and implementing a library public relations/communications plan, and descriptions of effective library communications tools and strategies. Detailed examples of the application of solid communications planning in school, public, academic, and…
Descriptors: Audience Analysis, Communications, Community Involvement, Institutional Advancement