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McCutheon, Stephen C. – College and University Journal, 1973

Gives 7 principles to help higher educational institutions continue to be service-oriented. (PG)

Descriptors: Community Relations, Higher Education, Public Opinion, Public Relations

Kidera, Robert A. – College and University Journal, 1972

Descriptors: Community Cooperation, Community Relations, Futures (of Society), Higher Education

Bacon, Annette L.; Pride, Cletis – College and University Journal, 1971

Management Study" Update: PR concentrates on media; fund raisers express long range goals effectively; many alumni offices are independent. (Editor)

Descriptors: Alumni, Community Relations, Financial Support, Government Role

McDaniel, Clyde O., Jr. – College and University Journal, 1970

Descriptors: Action Research, Community Development, Community Programs, Community Relations