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Weiss, Michael J. – Public Libraries, 1989
Describes the cluster system of targeted marketing analysis, which uses geodemographic analysis to develop understanding of communities at the micro level. Characteristics of some types of neighborhoods found in the United States are described and the use of this approach by librarians conducting community analyses is discussed. (CLB)
Descriptors: Census Figures, Cluster Grouping, Community Characteristics, Community Surveys
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Baker, Janet – Public Libraries, 1987
Describes a process undertaken by small, rural libraries in Massachusetts in which trustees, librarians, and community leaders identified the possible roles of libraries and prioritized needs for individual communities. The results include an emphasis on community standards rather than national, and a list of three basic roles of all libraries.…
Descriptors: Community Services, Community Surveys, Library Role, Library Services