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Fowler, Gilbert Len, Jr.; Smith, Edward J. – 1980
The Flesch readability formula was used to analyze 192 100-word samples from selected matching issues of "Time" and "Newsweek." It was hypothesized that "immediate-reward" types of news, such as sports, social, and human interest events, would be significantly more readable (fewer syllables per 100 words and fewer…
Descriptors: Comparative Analysis, Content Analysis, Media Research, Periodicals
