This study aims at describing in detail how university students in Turkey use euphemisms in their daily language usage. The description of the euphemisms in the study was made according to the linguistic formations of euphemisms defined by Warren and accepted in the literature. The euphemisms used by the participants were determined by asking them…

Lexical metaphor functions as a rhetorical device that embellishes the texts with figurative meanings. In non-literary texts such as commercial texts on company websites, lexical metaphor can help to promote the company image and sales. It is vital in the service sector such as the airline industry where the competition is sky-high. This paper…

Teaching metaphor is an important phenomenon which can be used to determine teachers' perceptions regarding their job and their workplace (Turunen, 2003). This study was aimed to explore the metaphors of junior and senior teacher educators to get insights of what teaching was for them. A comparative analysis between the junior and senior teacher…

Global university rankings are often thought of as games, defined by roles and rules that universities must play in order to confirm their legitimacy and gain visibility as actors in the global academic market. While some countries are well represented at the top of rankings charts, others are just joining the race and testing out different…

The Conceptions about the teaching profession affect professional performance, and metaphors are a tool to identify them. In this qualitative study metaphors are used to gain insight into conceptions held by pre-service teachers, and their development during Initial Teacher Training in the Bachelor's Degree in Primary Education. A total of 247…

The paper explores how various teaching methods, namely Phonology-Based Instruction (PBI) and Translation-Based Instruction (TBI), have an effect on students' acquisition of formulaic sequences. 20 multiword expressions were taught to 48 Vietnamese EFL students from three intact classes as 2 treatment groups (PBI and TBI) and 1 control group.…

An evaluation of conceptual metaphor theory (CMT) offered by Raymond W. Gibbs, Jr. in this issue suggests a number of important opportunities for future research that may be based on interesting research findings produced over the past 3 decades in response to CMT. This reply to Gibbs argues that the main question for discourse processing remains…

Physics education research has shown that students tend to struggle when trying to use mathematics in a meaningful way in physics (e.g., mathematizing a physical situation or making sense of equations). Concerning the possible reasons for these difficulties, little attention has been paid to the way mathematics is treated in physics instruction.…

Beliefs influence how learners construe what they experience in the classroom and their learning behaviour. Understanding the nature of such beliefs is therefore important if teaching is to be as effective and responsive as possible. This paper reports the representations of young learners' beliefs about foreign language learning as identified…

Scientific discourse is characterized by multi-semiotic construction and the resultant semantic expansions. To date, there remains a lack of analytical methods to explicate the multiplicative nature of meaning. Drawing on the theories of systemic functional linguistics, this article examines the meaning-making processes across language and…

Metaphor becomes the subject of interest for many researchers in recent decades. The main purpose of the present study was to investigate the universality of emotion metaphorical conceptualization and the dominant pattern in English and Persian based on Kovecses's (2003) model for Linguistic expression of Metaphor. The emotions under study were…

The phenomenon of AM (animal metaphor) can be discussed based on the class-inclusion model in cognitive linguistics. In this article, we try to prove that this kind of metaphor accords more with this model than with correspondence model of Lakoff. It does not mean that the correspondence model is not valid in this regard, but we argue that…

This study aims to examine the metaphors selected by two hundred and forty Iranian B.A and eighty eight M.A students about their professors' roles. The participants were asked to select their preferred metaphors among twenty one metaphors of the checklist about their professors. The metaphors were then categorized based on Goffman's Footing…

An eye tracking methodology was used to evaluate 3- and 4-year-old children's sensitivity to speaker affect when resolving referential ambiguity. Children were presented with pictures of three objects on a screen (including two referents of the same kind, e.g., an intact doll and a broken doll, and one distracter item), paired with a prerecorded…

Bowdle and Gentner (2005) proposed a reconciliation of the comparison and categorization models of metaphor comprehension. Their career of metaphor model posits that, as a metaphorical term becomes more conventional, its mode of processing shifts from comparison to categorization. However, other recent studies (Chiappe, Kennedy, & Chiappe, 2003;…