This paper aims at exploring the different modes of persuasion used in English and Arabic advertisements that mainly address women. The research adopted a qualitative research design with the content analysis approach to prepare a study based on the modes like rhetoric, discourse analysis and persuasion strategies. The study hypothesized that…

The number of Hispanic students in the nation's public schools nearly doubled from 1990 to 2006, accounting for 60% of the total growth in public school enrollments over that period. Strong growth in Hispanic enrollment is expected to continue for decades, according to population projection by the U.S. Census Bureau. Using data from the 2006…

An attempt to shed some light on one type of linguistic structure, that structure which is sometimes called a structure of modification, is presented. The study is based on a fairly limited, but statistically ample corpus of 1,200 sentences taken from four metropolitan daily newspapers for the two years 1894 and 1964. From various sources a…