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Schlee, Regina Pefanis; Curren, Mary T.; Harich, Katrin R. – Journal of Marketing Education, 2009
This study examines the implications of the increased popularity of social enterprise programs and social venture competitions for the marketing curriculum. Social enterprise programs and competitions are often offered outside the school of business and target students from a variety of academic backgrounds. Although social enterprises use…
Descriptors: Social Problems, Marketing, Business Skills, Business Education
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Rallo, Joseph C. – International Studies Notes, 1991
Urges the internationalization of the engineering curriculum to prepare students for the rigors of global competition in the international marketplace. Lists accreditation pressures and market incentives as barriers to needed diversity. Discusses engineering programs at several schools. Concludes that interdisciplinary inquiry is needed to provide…
Descriptors: Competition, Curriculum Development, Economic Opportunities, Educational Objectives
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Cogan, John J.; Grossman, David L. – Social Education, 1991
Discusses the influence of Japan on educational reform in the United States. Identifies economic self-interest and global competitiveness as the motivations for increased U.S. instruction about Asia and the Pacific region. Expresses concern that such a competitive outlook is unlikely to produce a global perspective. (DK)
Descriptors: Asian Studies, Competition, Curriculum Development, Economics