Discusses visual style in instructional science materials; describes problems with science media, including too much print on a page or screen and inappropriate designs for children; and highlights new products that have good design style as well as good content, including books, computer simulations, videos, computer software, and microworlds.…

This second in a series of articles on artificial intelligence emphasizes human factors. The design of video display units and keyboards is discussed, the organizational structure of human memory is described, humans are examined as information processors using inductive and deductive reasoning, and educational implications are explored. (LRW)