Descriptor
| Advertising | 1 |
| Business Administration… | 1 |
| College Curriculum | 1 |
| Computer Assisted Instruction | 1 |
| Computer Mediated… | 1 |
| Educational Technology | 1 |
| Enrollment Trends | 1 |
| Higher Education | 1 |
| International Trade | 1 |
| Retailing | 1 |
| Salesmanship | 1 |
| More ▼ | |
Author
| Mangan, Katherine S. | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Descriptive | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Mangan, Katherine S. – Chronicle of Higher Education, 1999
Business schools across the country are specializing in electronic commerce, in which teams of students create online businesses available on the Internet only to participating institutions. The courses offer students an opportunity to see how an online retailing business is conducted, including creating and maintaining Web sites, advertising…
Descriptors: Advertising, Business Administration Education, College Curriculum, Computer Assisted Instruction
