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Victor A. Barger; Pavan Rao Chennamaneni; Andrew J. Dahl; James W. Peltier – Marketing Education Review, 2025
The rapid rise of artificial intelligence (AI) presents both challenges and opportunities for marketing educators. This paper outlines a transformative process undertaken by our department to integrate AI across the marketing curriculum. We detail a strategic shift from initial resistance to acceptance, resulting in the successful integration of…
Descriptors: Business Education, Marketing, Artificial Intelligence, Teaching Methods
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Henry, Paul; Semple, Hugh – Journal of Geography, 2012
GIS has shown promise in Project Based Learning (PBL) environments, but many obstacles exist in its integration into school curriculums. This article discusses the development and utilization of an online GIS tool that was created to illustrate that the perceptual gap between relevance and ease of use of GIS software can be bridged at the K-12…
Descriptors: Middle School Students, Earth Science, Computer Software, Active Learning
Lopez de Prado, Rosario – 1996
This paper describes the creation of an automated network of museum libraries in Spain. The only way in which the specialized libraries in the world today can continue to be active and to offer valid information is to automate the service they offer, and create network libraries with cooperative plans. The network can be configured with different…
Descriptors: Access to Information, Computer Networks, Computer Software, Electronic Libraries
Schultz, Carolyn Stark; Rouan, Michael – 1998
This paper describes Stanford Online, a distance learning program at Stanford University (California) that utilizes the concept of asynchronous learning and the growth of the Internet to make Stanford courses, seminars, and lectures available anywhere, any time, and on demand in order to address the continuing education needs of busy…
Descriptors: Authoring Aids (Programming), Computer Software, Computer System Design, Computer Uses in Education