Providing a basic overview of issues related to advertising and the consumer, this digest discusses the omnipresence of advertisements, suggesting ways for consumers to recognize advertising appeals. Deceptive advertising is discussed, with particular attention paid to financial advertising. (RS)

This handbook contains model lessons on consumer education for use with intermediate, junior high, and high school students. The handbook was developed as a result of a grant which the Social Science Education Consortium received to conduct three consumer education workshops for approximately 100 Colorado teachers and school administrators. Many…

Use of the mass media as a teaching instrument in the classroom has increased considerably at all grade levels in the past few years. The newspaper is the most widely used of the media, the direct result of a national campaign by publishers, known as "Newspapers in Education" (NIE). This initiative encourages the use of newspapers as an…

This resource list cites nationwide tests indicating that many teenagers and adults have not been well prepared to function as marketplace consumers. It notes that a survey of chief state school administrators (1990) found unanimous support among respondents for consumer education as a top or middle priority in educational revitalization. The…

Surveys have established that high school students are highly deficient in knowledge regarding basic topics typically covered in consumer education classes, such as economics, personal finance, and consumer rights and responsibilities. The following are among the current trends that have underscored the need for secondary consumer education: the…

Teaching economics and consumer education is the topic of this annotated bibliography. The following kinds and amounts of materials are cited: (1) 10 citations from "Resources in Education" (RIE); (2) 10 citations from "Current Index to Journals in Education" (CIJE); (3) 35 commercially available "Student and Teacher…

Four rationales for free enterprise economics education are discussed and information sources for economics teachers are listed. About half the states in this country have mandates requiring economics instruction. Rationales for free enterprise education, for consumer or personal economics, for economics from a global perspective, and for…

Within the last decade, many schools and departments of home economics have changed their name to "human ecology," whereas others have become "family and consumer sciences," and still others have remained unchanged. "Human ecology" has tended to be used more in higher education, and "family and consumer…

Concepts in consumer education can be arranged into a taxonomy of three primary categories: decision making, resource management, and citizen participation. Consumer programs have these goals: (1) producing competent buyers and users of goods and services; (2) producing competent financial managers; (3) producing an understanding of the economy;…

This ERIC/EECE Digest was adapted from a position paper of the National Association of Child Care Resource and Referral Agencies (NACCRRA). Child Care Resource and Referral (CCR&R) organizations are important for their ability to meet the needs of: (1) consumers, for a single point of access that can help them understand their child care…

This fact sheet presents an overview of current and projected changes in American family life, along with implications of those changes for home economics educators. Topics which are covered include: (1) changing family structures; (2) working women and homemakers; (3) family problems such as divorce, adolescent sexuality and pregnancy, violence…

Now that the Internet has increased the potential for deception and misinformation among larger numbers of people, consumer education has a new role to play in helping people develop the skills needed to deal with the challenges of the Information Age. In the current information environment, consumers need the blend of skills and abilities that…

One of the most important decisions that parents make is choosing child care for their children. Child care consumer education provides parents with the information they need to help them assess their needs, locate services, evaluate quality, and choose the best possible care for their children. There are two broad strategies for disseminating…

This K-12 handbook is designed for law and justice professionals who serve as resource persons and for classroom teachers working with resource persons. The book is arranged in four parts. The introduction provides an overview, explains the use of the handbook, presents background for the teacher on using community resources, and offers practical…

This fifth edition of a review and synthesis of research in home economics education covers the period from 1979 through 1985. The review covers research found in the ERIC database, the Comprehensive Dissertation Index, and professional journals, as well as from solicitations to the field. Criteria for selection include validity and reliability of…