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Rising, Suzanne – 1988
The success of "American Way," American Airline's in-flight magazine, comes from three major factors: the success of American Airlines itself, the high advertising revenue of the magazine, and the quality editorial material produced. Beginning in 1966, "American Way" has evolved from a brochure of flight information and travel…
Descriptors: Advertising, Content Analysis, Journalism, Periodicals
Online Libraries and Microcomputers, 1994
Reviews the 1994 edition of "The New Grolier Multimedia Encyclopedia" which is available on CD-ROM. Topics addressed include video files; content; ease of use; system requirements; cost; and print capabilities. (LRW)
Descriptors: Content Analysis, Costs, Encyclopedias, Optical Data Disks
Folsom, Burton; Leef, George; Mateer, Dirk – 1999
This study examined 16 high school economics textbooks commonly used in Michigan. The textbooks were graded for 12 criteria that form the basis for the sound study of economics: (1) the price system and production; (2) competition and monopoly; (3) comparative economic systems; (4) the distribution of income and poverty; (5) the role of…
Descriptors: Content Analysis, Economics, Economics Education, Evaluation Criteria

Al-Shorbaji, Najeeb – Information Development, 1995
Reviews the history and development of "The Message of the Library," the journal of the Jordan Library Association. Discusses reasons for the journal's success in terms of economics, finance, intellect, and content. Concludes that library journals in developing countries can survive if there is effective management and support from the…
Descriptors: Background, Content Analysis, Developing Nations, Economic Factors

Farrow, Stephen – Language & Communication, 1996
Discusses T. S. Eliot's communicational scepticism, defined as "...the idea that meaning is to some extent private to each individual, since language is an inadequate instrument for conveying thoughts from one mind to another." The article examines various issues relating to the literary criticism of Eliot's poetry. (20 references) (CK)
Descriptors: Communication (Thought Transfer), Content Analysis, Critical Reading, Discourse Analysis

Spiegel, Dixie Lee – Reading Teacher, 1989
Offers a five-point checklist that educators might use to determine the content validity of materials labeled whole language. Recommends "The Whole Language Sourcebook" and the "Story Box" program as high content validity materials. (MG)
Descriptors: Childrens Literature, Content Analysis, Elementary Education, Holistic Approach
May, Wanda T. – 1993
This report analyzes the 1988 edition of the Silver Burdett & Ginn (SBG) "World of Music" elementary music textbook series and in particular critiques the materials for grades 1-6. The study was guided by a large set of framing questions requiring a detailed examination of the series' goals, rationale, and structure; content…
Descriptors: Content Analysis, Educational Objectives, Elementary Education, Elementary School Curriculum
May, Wanda T. – 1993
This report presents a detailed analysis of "Discover Art," an elementary textbook series by Laura Chapman. The study was guided by a large set of framing questions requiring a detailed examination of the series' goals, rationale, and structure; content selection, organization, and emphasis; the coherence of content explication in the…
Descriptors: Art Education, Content Analysis, Elementary Education, Elementary School Curriculum
Mann, Denise, Ed.; Spigel, Lynn, Ed. – Camera Obscura, A Journal of Feminism and Film Theory, 1988
This special issue brings together an editorial, six articles, and three book reviews that focus on the relationship between television and the female audience. The articles are: (1) "Installing the Television Set: Popular Discourses on Television and Domestic Space, 1948-1955" (Lynn Spigel); (2) "The Spectacularization of Everyday Life: Recycling…
Descriptors: Commercial Television, Content Analysis, Family Life, Females
Singer, Linda A. – MultiMedia Schools, 1997
Provides extensive reviews of two CD-ROM titles related to Native Americans: (1) Microsoft's "500 Nations: Stories of the North American Indian Experience" and (2) "The American Indian: A Multimedia Encyclopedia: by Facts on File." Evaluation criteria include content; authority; search engine; audience appropriateness; price;…
Descriptors: American Indians, Audience Awareness, Computer Selection, Computer Software Reviews

Smith, Michael – Policy Review, 1994
This viewer's guide reflects some of the best classic and contemporary film titles available. These are films that reflect the traditional values of faith, family, and freedom. Seventy-five films are reviewed in the categories of achievement, communism, conscience, entrepreneurship, faith, family, freedom, crime and justice, regulation and…
Descriptors: Conservatism, Content Analysis, Critical Viewing, Film Criticism
Safford, Barbara Ripp – School Library Media Activities Monthly, 2001
Describes World Geography, a commercial Web subscription geographic information source. Discusses its use as a reference source, including content, navigation, and links; the teaching module; integrating technology into the curriculum; pricing; and vendor information. (LRW)
Descriptors: Content Analysis, Geography, Information Sources, Navigation (Information Systems)

Beck, Bernard – Multicultural Education, 1995
Two contemporary films, "Braveheart" and "Rob Roy," depict Scottish ethnicity from a rather narrow perspective. The positions that are sentimentally admired when attributed to white natives of Scotland are horrifying when expressed by contemporary peoples of color. These films raise interesting questions about the true nature…
Descriptors: Audience Response, Colonialism, Content Analysis, Cultural Awareness
Giordano, Richard; And Others – Perspectives in Computing, 1988
Presents description of the Generalized Automatic Text Organization and Retrieval system (GATOR), a database system that indexes and retrieves information from machine-readable texts such as interviews and case histories. Qualitative and quantitative analyses are discussed, and integrating GATOR with standard statistical packages is described.…
Descriptors: Case Records, Content Analysis, Database Management Systems, Indexing
Butler, Judy D. – 1993
This paper provides a review of "Applied Economics," a curriculum package developed by Junior Achievement, Inc. (Colorado Springs, Colorado). The materials are used in high schools across the nation and provide students an opportunity to study economics, learn about the U.S. free enterprise system, and explore their roles as citizens,…
Descriptors: Active Learning, Content Analysis, Course Content, Economics
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