Suggests that the frequency of newspaper political advertisements could be used as an index of voter stimulation at election time. (RB)

The verbal behavior of the characters of three daytime serials was analyzed over a period of two weeks of continual viewing, and coded into 19 previously developed categories. It was found that despite the recent introduction of new and controversial subject matter into the plot lines of these programs, male and female characters were responding…

Focusing on how television viewing fits into a general model of consumer consumption patterns, a study examined (1) the extent to which the viewing of certain television content can be considered a "norm" of society, (2) similarities and differences between the norms for adults and those for children, and (3) some of the antecedents of…

This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 35 titles deal with a variety of topics, including the following: (1) television and scholastic achievement; (2) press freedom and the new world information order; (3) content analysis of Saturday morning children's television…