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Hu, Chunyu; Xu, Yuting – Higher Education Studies, 2017
The economic media discourse depends upon a complex web of metaphors, among which WAR metaphor is worthy of special attention. The data used in this study is comprised of 2566 articles (about 1.2 million words) under the "Economy" column of China Daily published in 2014. Critical Metaphor Analysis (CMA) is used as the analytical…
Descriptors: Foreign Countries, War, Figurative Language, Mass Media
Gruber, David R. – Written Communication, 2017
Neuro-realism is a widely cited concept describing a textual phenomenon in popular science news wherein brain research uncritically validates or invalidates the "realness" of particular beliefs or practices. Currently, no research on neuro-realism examines the variable rhetorical roles of such statements, that is, how they support…
Descriptors: Brain, Neurosciences, Scientific Concepts, Misconceptions
Clary-Lemon, Jennifer – College Composition and Communication, 2009
This piece continues the work of scholars in the field who look to uncover the ideological and textual practices of our dependence on the construct of "race" through racialized metaphors. Analyzing the rhetoric of race in "College Composition and Communication" and "College English" since 1990, I assert that our categorization of what "race" is…
Descriptors: Race, Rhetoric, Scholarship, Ideology
Gaipa, Mark – Quarterly Journal of Speech, 2007
Scholars have celebrated the spoken word in King's "Letter from Birmingham Jail," but they have overlooked the significance of the Letter's writing. In this essay I closely read King's act of writing the Letter, along with the figures of speech he employs in it, and I show how both--by enacting the mass media's ability to cross contexts--are…
Descriptors: Figurative Language, Mass Media, Civil Rights, Context Effect