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Download full textSchimmel, Kurt; Eschenfelder, Mark; Clark, John; Marco, Gayle; Racic, Stanko – American Journal of Business Education, 2009
This paper examines college selection cues and criteria differences among three important segments of students. These segments were traditional undergraduate students, adult continuing education students and graduate students. There were significant differences among the a-priori defined segments.
Descriptors: Graduate Students, Selection Criteria, Nontraditional Students, Continuation Students
