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Li, Tiger; Greenberg, Barnett A.; Nicholls, J. A. F. – Journal of Marketing Education, 2007
Colleges of business administration are under continuing pressure to develop innovative courses to meet demands from the business community. At the same time, faculty members are facing increasing challenges in adopting innovative technologies because of the amount of risk and effort involved. This article examines the adoption of Marketplace, a…
Descriptors: Business Administration Education, Business Administration, Experiential Learning, Marketing
Tatkovic, Nevenka; Sehanovic, Jusuf; Ruzic, Maja – Online Submission, 2006
In accordance with the European processes of integrated and homogeneous education, the paper presents the essential viewpoints and questions covering the establishment and development of "distance learning" (DL) in Republic of Croatia. It starts from the advantages of distance learning versus traditional education taking into account…
Descriptors: Distance Education, Foreign Countries, Instructional Development, Intermode Differences
Newby, Timothy J.; Stepich, Donald A. – 1991
The effect of instructional analogy training on the level of immediate, as well as 14-day delay, comprehension of tangible and intangible physiological concepts was investigated. Ninety-four college-aged subjects were given training either with or without instructional analogies over five tangible and five intangible advanced physiological…
Descriptors: Analogy, Analysis of Variance, Comprehension, Concept Formation
Robinson, Carole S.; Brewer, Sally; Erickson, David – 1999
This paper describes the University of Montana's efforts in migrating an undergraduate instructional media course from a traditional stand-and-deliver model to a World Wide Web-based electronic classroom. The rationale is presented, including the background for the decision making move and a description of similarities and differences of both…
Descriptors: Computer Assisted Instruction, Computer Mediated Communication, Conventional Instruction, Educational Environment