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Direct linkYu-Teng Jang; I-Ting Chiang – Education and Information Technologies, 2024
The study aims to probe the roles of learning desire and persistence in influencing Gen Z learners' continuance intention of using YouTube for learning in digital learning context. Building upon prior research, a research framework with 10 hypotheses was proposed and empirically tested by using Partial Least Squares Structure Equation Modelling…
Descriptors: Age Groups, Learning Management Systems, Teaching Methods, Academic Persistence
