The influence of fonts in marketing education may be underestimated as font usage/selection may benefit both department programs and courses in terms of attracting students and enhancing student learning outcomes. Across four studies, this research examines the effects of handwritten fonts on student inferences from course information. A course…

Given a peculiar sociocultural pressure for knowledge to reap immediate socioeconomic benefits in Africa, philosophy courses have gained a very low valuation by African students. They misperceive the courses not to be relevant to their future careers, leading to a lack of engagement with the courses. Focusing on South Africa, this paper proffers…

This article elucidates a nuanced methodology to embed the Sustainable Development Goals (SDGs) within engineering curricula, grounded in the tenets of the CDIO Standard 3 framework. Given the heightened emphasis on sustainability within contemporary industrial contexts, there is an imperative demand for engineers endowed with sophisticated…

Lecture-only style teaching where a teacher delivers content and students are tested on the retained information is the predominant approach in higher education. Alternatively, active learning is an instructional method in which students become engaged participants in the classroom through the use of in-class written exercises, games, problem…

This paper explores the extent to which Biology syllabi are open to students' engagement with and acquisition of critical thinking skills in Tanzania's developing country context. It focuses on the Biology syllabus of Ordinary-level secondary education and that of Advanced-level secondary education. The paper reports the findings of a study whose…

Finding ways to motivate learners in online courses can be difficult when the interaction between the instructor and the learner is conducted through written text. The use of syllabi is an important component to help guide learners and provide them with course expectations. A poorly written or misinterpreted syllabus can contribute to a negative…

Kolb Learning Cycle Theory is employed in this study as a pedagogical framework to show how combining economics with photography can foster experiential learning. The author draws on her personal experience of teaching a course titled "Economic Issues through a Photographer's Lens" to undergraduate students in an urban setting. She…

The purpose of this descriptive case study was to examine the impact of the Question Formulation Technique (QFT) on student engagement in the CHEM 100 course at Rider University. The action research study was conducted during the fall semester of 2022 with seven participants. The QFT protocol was taught separately from classroom instruction.…

Online formative quizzes have been shown to be an effective tool for improving students' academic achievement. This quasi-experimental study investigated the effects of students' engagement in online formative quizzes on academic achievement in an undergraduate engineering course, employing a one-group post-test research design. Participants (n =…

This study provides an updated view of the marketing capstone course by sharing content including textbooks, cases, simulations, and engaged learning approaches and technologies used in teaching the course to undergraduate students. Using a content analysis methodology, we analyzed data from 122 syllabi from U.S.-based AACSB schools. Our findings…

When students enter a bachelor program in occupational therapy, they engage in a variety of learning activities. To explore students' perceptions of learning activities, this qualitative study investigated the experiences of six first year students participating in an occupational therapy study program at a Norwegian university. The students took…

This article uses fieldnotes along with student and practitioner feedback to recount the challenges, benefits, and broader learnings of engaging master's students in a participatory research seminar. The students developed research proposals about a real-world socioeconomic challenge with and for local practitioners. Proposals were consistent with…

This study aimed to investigate undergraduates' perspectives of online syllabus design and interactivity in an asynchronous geoscience course. The study was grounded in previous research on syllabus design and interactivity and used a multiple case study design to gather data from five participants. The course had multiple sections, each with a…

Purpose: This study was designed to assess the efficacy of pedagogical and relationship-building strategies employed to foster student engagement and success. Also, it was meant to demonstrate the importance of faculty to engagement and success, and emphasize a faculty member's role in lessening the power divide that can exist in classrooms.…

The rapid rise of artificial intelligence (AI) presents both challenges and opportunities for marketing educators. This paper outlines a transformative process undertaken by our department to integrate AI across the marketing curriculum. We detail a strategic shift from initial resistance to acceptance, resulting in the successful integration of…