Given the presumed importance of social media to marketing, along with the apparent lack of research concerning social media curriculum development, the purpose of this study is to conduct a systematic analysis of social media curriculum through the evaluation of undergraduate course syllabi in the United States. This research is intended to…

Images drawn from popular media as well as professional stereotypes impede the integration of the pharmacist into the health care team. A course at the College of Pharmacy at the University of Illinois at Chicago, designed to study stereotypes, is described. (Author/MLW)

This paper evaluates two experimental social studies courses, Mass Communication (Grade 9) and Man and his Environment (Grade 12); both were judged to have merit. A copy of a questionnaire given to the ninth graders, student responses, and a description of the Media Development Centre at the test school are included. (DLG)

A course titled "Editing As a Way of Life," dealing with communications media, was tried out at the senior high school in University City, Missouri. A total of 38 activities were devised to meet the 16 objectives of the course, which were subsumed under six categories: perception, knowledge, creativity, skills, production techniques, and…