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Direct linkDorland, AnneMarie – Marketing Education Review, 2023
The development and enhancement of creative thinking capacities is essential to marketing students' success. But despite marketing students' need to enhance and evidence their creative capacity skill set for the careers of the future, there exist few available models for marketing educators to introduce creative thinking skill development. This…
Descriptors: Creativity, Creative Development, Creative Thinking, Skill Development
Reisman, Fredricka; Keiser, Larry; Otti, Obinna – Creativity Research Journal, 2016
The Reisman Diagnostic Creativity Assessment (RDCA) is a free online self-report creativity assessment that provides immediate feedback to the user and is diagnostic, rather than predictive, with the focus on making the user aware of creative strengths and weaknesses. Several engineering and teacher education studies have included the RDCA over a…
Descriptors: Creativity, Creativity Tests, Creative Development, Computer Oriented Programs
Simonton, Dean Keith – Creativity Research Journal, 2015
Arthur Cropley (2006) emphasized the critical place that convergent thinking has in creativity. Although he briefly refers to the blind variation and selective retention (BVSR) theory of creativity, his discussion could not reflect the most recent theoretical and empirical developments in BVSR, especially the resulting combinatorial models.…
Descriptors: Creativity, Convergent Thinking, Creative Thinking, Discovery Processes
Weisberg, Robert W. – Creativity Research Journal, 2015
Current definitions of creativity almost universally include "value" or a close cognate as one of the criteria. This article discusses two problems that arise as the result of the inclusion of value in those definitions. First, there is a conflict between the researchers' definition of the relevant phenomena and that used in the ordinary…
Descriptors: Creativity, Values, Creative Development, Creativity Tests
Hamlen, Karla R. – Journal of Educational Computing Research, 2009
This study explored relationships between time spent playing video games in a typical week and general creativity, as measured by a common assessment. One hundred eighteen students in 4th and 5th grades answered questions about their video game play and completed the Torrance Tests of Creative Thinking (Torrance, Orlow, & Safter, 1990). While…
Descriptors: Elementary School Students, Creativity, Play, Video Games
Peer reviewedMansfield, Richard S.; And Others – Review of Educational Research, 1978
Evaluations of creativity training programs are described: (1) Productive Thinking; (2) Purdue Creative Thinking; (3) Parnes; (4) Myers-Torrance workbooks; and (5) Khatena. Conceptual and methodological problems are discussed. Although gains on tests of divergent thinking have been noted, it is unclear whether these programs improve real-life…
Descriptors: Creative Development, Creativity, Creativity Research, Creativity Tests
