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Duffy, Curt Paul – ProQuest LLC, 2013
Slogans, or linguistic memes, are short, memorable phrases that are present in commercial, political, and everyday discourse. Slogans propagate similarly to other memes, or cultural units, through an evolutionary mechanism first proposed by Dawkins (1976). Heuristic inquiry, as presented by Moustakas (1990), provided a template from which to…
Descriptors: Heuristics, Linguistics, Mixed Methods Research, Online Surveys
Hollis, Karyn – Writing Instructor, 1988
Advocates an adaptation of Raymond Geuss's critical methodology to help students become critical theorists in the composition classroom. (MM)
Descriptors: College English, Critical Reading, Critical Thinking, Heuristics
Anderson, Philip M. – 1986
As evidenced by the increasing awareness of metaphorical thought (and other nonlinear and aesthetic thinking structures) in literature on the development of composing and comprehending skills, teaching metaphor as a mode of thinking is an important function of schooling, especially in the English classroom. It is important that the classroom…
Descriptors: Cognitive Processes, Critical Thinking, Elementary Secondary Education, Heuristics