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Direct linkMcBrien, J. Lynn – Yearbook of the National Society for the Study of Education, 2005
Much has been written about the power of media to influence the public through instruments of advertising and a variety of venues (Considine & Haley, 1999; Cortes, 2000; Kilbourne, 1999). In this chapter, the author has chosen to use a singular media focus--news--to support the critical importance of teaching media literacy skills to students. She…
Descriptors: Muslims, Democracy, Critical Thinking, Media Literacy
Thoman, Elizabeth; Jolls, Tessa – Yearbook of the National Society for the Study of Education, 2005
Today information about the world around people comes to them not only through words on a piece of paper, but more and more through the powerful images and sounds of their multimedia culture. This explosion in information has presented a major challenge to the world of formal education. The transformation of their culture from an industrial age to…
Descriptors: Nonprofit Organizations, Guidelines, Internet, Values
Cortes, Carlos E. – Yearbook of the National Society for the Study of Education, 2005
The mass media teach whether or not mediamakers intend to or realize it, and users learn from the media whether or not they try or are even aware of it. This means all of the media, including newspapers, magazines, movies, television, radio, and the new cyberspace media serve as informal yet omnipresent nonschool textbooks. This raises an…
Descriptors: Cultural Pluralism, Values, Role Models, Expectation
Goetze, Sandra K.; Brown, Diane S.; Schwarz, Gretchen – Yearbook of the National Society for the Study of Education, 2005
If media literacy is to become part of the K-12 school experience, enabling transformation in both curriculum and teaching, then teachers need to become literate first. Teachers cannot teach what they have not learned, and learned to value, themselves. Although more American teachers are becoming knowledgeable about media literacy, much remains to…
Descriptors: Media Literacy, Professional Development, Teacher Education Curriculum, Partnerships in Education
Hobbs, Renee – Yearbook of the National Society for the Study of Education, 2005
Media literacy education is being explored by scholars in many different fields (including education, literature, media studies, psychology, and public health), but there is less evidence of implementations occurring in K-12 settings. With more than 1.3 million teachers in U.S. public schools, it is impossible to estimate the extent to which the…
Descriptors: Health Education, Media Literacy, Teaching Methods, Educational Research
Brown, Pamela U. – Yearbook of the National Society for the Study of Education, 2005
This chapter will explore the "shadow curriculum" (a term used by those who question the assumption that direct selling to students who are compelled to attend school is questionable on several levels--ethical, moral, and democratic) and its connection to media literacy. The author first summarizes the kinds of marketing in schools that…
Descriptors: Television Viewing, Marketing, Decision Making, Corporations
Pungente, John J.; Duncan, Barry; Anderse, Neil – Yearbook of the National Society for the Study of Education, 2005
Media literacy educators from the United States regularly pay homage to their colleagues in Canada. Canadians have talked about, thought about, taught about, and written about media literacy for many years. Canada first hosted a World Conference in media literacy in Guelph, Ontario, in 1990, and all provinces in Canada now include media literacy…
Descriptors: Foreign Countries, Media Literacy, Educational History, Educational Theories
Semali, Ladislaus – Yearbook of the National Society for the Study of Education, 2005
In this chapter, the author presents arguments to support a school curriculum that might forge a life of justice as well as develop a rational, analytical, and critical understanding of media texts that students use in classrooms and in out-of-school contexts. First, he begins by laying out the rationale for why media literacy matters in schools.…
Descriptors: Critical Theory, Class Activities, Citizenship, Learning Activities
