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Embedding the Sustainable Development Goals into Higher Education Institutions' Marketing Curriculum
Barbara Tomasella; Bilal Akbar; Alison Lawson; Richard Howarth; Rebecca Bedford – Journal of Marketing Education, 2024
The 21st century's growing societal and environmental challenges are ubiquitous. The combination of knowledge, values, mindsets, and abilities needed to address these challenges requires educating society about the simultaneous pursuit of economic, environmental, and social goals as advocated by the United Nations' (UN) Sustainable Development…
Descriptors: Marketing, Business Administration Education, Teacher Attitudes, Student Attitudes
Fine, Leigh E.; Lee, Chance – Journal of Leadership Education, 2017
We have two aims here. Our first is to articulate what gains may be made by students who engage in our course to determine what exactly is gained by students who participate in such experiences. We believe such courses have educational value, but needed to find a way to articulate our course's success in helping students meet our stated learning…
Descriptors: Leadership Training, Multicultural Education, Educational Objectives, Educational Assessment
Hinton, Samuel – Online Submission, 2011
The purpose of this paper is to review ethnic diversity, national unity and multicultural education in China with graduate students in a multicultural education course and pose some questions for discussion. China is a rapidly developing multiethnic country facing several challenges, including pollution, growing income inequality and low political…
Descriptors: Graduate Students, Multicultural Education, Equal Education, Hidden Curriculum
Miller, Edith – 1975
The goal of Curriculum, Attitudes, and Resources for Ethnic Studies (CARES) is to promote ethnic literacy through affective and cognitive avenues. The objectives are to develop positive attitudes, to enhance the self-esteem of students and teachers, and to use these in the implementation of an ethnic oriented curriculum. The major activities of…
Descriptors: Affective Objectives, Attitude Change, Cognitive Objectives, Curriculum Design
Butts, R. Freeman; And Others – 1977
The major premise of the three essays in this booklet is that moral education in the schools is and will become even more explicit and direct. Another premise is that only through education do people become moral; ethical behavior arises neither from psychological predetermination nor from instinct. New approaches to moral education are necessary…
Descriptors: Affective Behavior, Affective Objectives, Attitude Change, Citizenship Responsibility
Crase, Darrell – Death Education, 1978
This paper focuses on the recent phenomenon of death education. Formal approaches to education in this field have been needed for a long time. Assessment needs by various groups are discussed, as are examples of death education inquiry and curricular concerns. (Author)
Descriptors: Anxiety, Attitude Change, Course Evaluation, Course Objectives

Ratliff, Frank E. – English Journal, 1971
Points out the need for examining the forces pressing for accountability in the schools; a paper presented at annual convention of National Council of Teachers of English (60th, Atlanta, November 28, 1970). (Editor/SW)
Descriptors: Accountability, Attitude Change, Curriculum Development, Educational Change
Joly, Roxee W. – Compact, 1970
Calls for efforts to make curriculum meet student goal needs and to involve as many students, teachers, parents and community members as possible in anti drug abuse work. (KJ)
Descriptors: Attitude Change, Curriculum Development, Drug Abuse, Educational Objectives

Sutherland, Jack – Social Studies Review, 1976
Argues for revitalization of teachers through inservice training as a way of changing teachers' self-concept to one of high efficacy. The author maintains that teachers can then attempt to improve the legitmacy of the curriculum and their students' perceptions of it. (Author/DB)
Descriptors: Activism, Attitude Change, Curriculum Development, Elementary Secondary Education
Warren, Jonathan R. – Educ Rec, 1970
Author recommends a different academic program for today's new" students from the lower classes, which may also benefit the old" upper-and middle class students. (IR)
Descriptors: Attitude Change, Career Guidance, Course Objectives, Curriculum Development
Fenton, Edwin – NASSP Bull, 1970
Social Studies curriculum dealing with Negro history should not only include the biographies of famous black men, but should also present problem solving situations that force students to clarify their concepts of themselves and of people of other races. (CK)
Descriptors: Attitude Change, Black History, Black Students, Curriculum Development
Shuy, Roger W. – 1974
As a result of its isolative pattern of development, linguistics is now beginning to suffer from not having a natural apprenticeship domain, making it difficult for new graduates to find work. The field has been lacking in entrepreneurial tendencies and unimaginative in developing either a potential clientele or a repertoire of uses. Linguistics…
Descriptors: Attitude Change, Curriculum Development, Employment Problems, Goal Orientation
Perkins, Lola A. – 1979
"Death in Literature," a nine-week elective course for high school juniors and seniors, was added to the English curriculum at a Kansas City high school in 1976. It has proved very popular with students and is being expanded to 18 weeks. The explicit objectives of the course are to help students to explore the theme of death in various types of…
Descriptors: Attitude Change, Cultural Awareness, Curriculum Development, Death

El Wardini, Edouard – International Review of Education/Internationale Zeitschrift fuer Erziehungswissenschaft/Revue Internationale de Pedagogie, 1993
Discusses the objectives of population education in Arab countries, real and perceived barriers to its implementation, the decision to infuse population education into the curriculum rather than create separate courses, and the current status and ongoing fragility of population education projects. (DMM)
Descriptors: Adoption (Ideas), Attitude Change, Curriculum Development, Demography
RICE, JAMES G. – 1967
THE STERILITY OF THE LIBERAL ARTS IN MOST COLLEGES TODAY IS BECOMING MORE EVIDENT. STUDENTS ARE TURNING TO "POT," LSD, OR IMMERSIONS IN ANOTHER CULTURE IN THEIR QUESTS TO EXPAND THEIR CONSCIOUSNESS. THE STUDENT'S NEED FOR A HEIGHTENED AWARENESS AND LARGER FRAME OF REFERENCE CAN BE FULFILLED BY A STUDY OF THE LIBERAL ARTS ONLY IF THESE STUDIES ARE…
Descriptors: Attitude Change, Creativity, Cultural Enrichment, Curriculum Development