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Winthrop Coll., Rock Hill, SC. School of Home Economics. – 1973
The curriculum guide (developed by the South Carolina Office of Vocational Education, the School of Home Economics of Winthrop College, business leaders, and distributive educators) is designed for the teaching of a one-year distributive education specialty program for 12th grade students interested in pursuing a career in fashion merchandising.…
Descriptors: Careers, Clothing, Clothing Design, Consumer Economics
Kores, Nancy; Watson, Kathy – 1986
This curriculum guide is designed to ensure student attainment of basic home economics content knowledges and skills that will provide a strong foundation for employment in the fashion industry. Competency/skill and task lists are followed by employability skills charts for the occupations of fashion coordinator and fabric coordinator; the charts…
Descriptors: Advertising, Behavioral Objectives, Clothing, Clothing Design
Illinois State Univ., Normal. Dept. of Business Education. – 1979
This publication is a curriculum guide designed to assist local educators in planning and implementing instructional programs for Office of Education Code 04.01, Advertising Services, a subcluster within the marketing and distribution cluster. The curricular guide is divided into two major sections. The first section contains information for the…
Descriptors: Administration, Behavioral Objectives, Communication (Thought Transfer), Competency Based Education
Nakamaejo, David T.; And Others – 1979
Designed for the curriculum coordinator, this guide provides guidelines for planning postsecondary merchandising/marketing programs. The first section contains competencies identified as essential for occupations in the merchandising/marketing field which are listed by these subject areas: selling, merchandise analysis, wholesaling, marketing,…
Descriptors: Advertising, Business Administration, Competency Based Education, Course Descriptions
Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services. – 1978
This document is one of four curriculum guides designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. Introductory information provides directions for using the guide and information on…
Descriptors: Administration, Business Education, Communications, Curriculum Guides
Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services. – 1978
This document is one of four curriculum guides designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. Introductory information provides directions for using the guide and information on…
Descriptors: Administration, Business Education, Communications, Curriculum Guides
Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services. – 1978
This general marketing curriculum guide is the master publication in a series of four curriculum guides. The series is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. This guide…
Descriptors: Administration, Business Education, Communications, Curriculum Guides
Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services. – 1978
This document is one of four curriculum guides designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. Introductory information provides directions for using the guide and information on…
Descriptors: Administration, Business Education, Communications, Curriculum Guides
Nakamaejo, David T. – 1979
To develop a competency-based curriculum guide for merchandising/marketing for the University of Hawaii Community College System, a project (1) reviewed and developed a list of all occupations in the general merchandising/marketing program area, (2) developed task inventories for selected occupations, (3) drew a worker mobility chart to show the…
Descriptors: Advertising, Associate Degrees, Background, Business Administration
Memphis State Univ., TN. – 1979
This Marketing I curriculum guide contains ten units of instruction that may be taught as they are or used in conjunction with the teacher's own instructional materials. The ten units, which may be presented in any order, include (1) Orientation/Job Interview, (2) Communications, (3) Human Relations, (4) Mathematics, (5) Selling, (6)…
Descriptors: Behavioral Objectives, Career Education, Communication (Thought Transfer), Competency Based Education
Fashion Inst. of Tech., New York, NY. – 1973
The fashion merchandising guide is the fourth of a series of five interrelated program resource guides encompassing the various dimensions of the fashion industry. The job-preparatory guide is intended to provide youths and adults with intensive preparation for initial entry employment and also with career advancement opportunities within the…
Descriptors: Adult Vocational Education, Behavioral Objectives, Career Ladders, Curriculum Guides
Insko, Merle A. – 1974
One of 11 guides intended for use at the junior high school level of career exploration, the document identifies job families within the marketing and distribution occupational cluster, identifies occupations within each family, and gives suggestions for possible classroom experiences, references, and evaluations, as well as supportive materials.…
Descriptors: Audiovisual Aids, Career Development, Career Education, Career Exploration
Moore, James R.; And Others – 1982
This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an industrial marketing curriculum. The guide was constructed by identifying the competencies…
Descriptors: Advertising, Behavioral Objectives, Business Administration, Communication (Thought Transfer)
Luft, Roger L.; And Others – 1982
This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an insurance marketing curriculum. The guide was constructed by identifying the competencies…
Descriptors: Advertising, Behavioral Objectives, Business Administration, Communication (Thought Transfer)