Transitivity of preferences is a fundamental principle shared by most major contemporary rational, prescriptive, and descriptive models of decision making. To have transitive preferences, a person, group, or society that prefers choice option "x" to "y" and "y" to "z" must prefer "x" to…

Measures of human efficiency under increases in mental workload or attentional limitations are vital in studying human perception, cognition, and action. Assays of efficiency as workload changes have typically been confined to either reaction times (RTs) or accuracy alone. Within the realm of RTs, a nonparametric measure called the "workload…

This article develops a parsimonious descriptive model of individual choice and valuation in the kinds of experiments that constitute a substantial part of the literature relating to decision making under risk and uncertainty. It suggests that many of the best known "regularities" observed in those experiments may arise from a tendency for…

The authors propose a general modeling framework called the general monotone model (GeMM), which allows one to model psychological phenomena that manifest as nonlinear relations in behavior data without the need for making (overly) precise assumptions about functional form. Using both simulated and real data, the authors illustrate that GeMM…

E. Brandstatter, G. Gigerenzer, and R. Hertwig (2006) contended that their priority heuristic, a type of lexicographic semiorder model, is more accurate than cumulative prospect theory (CPT) or transfer of attention exchange (TAX) models in describing risky decisions. However, there are 4 problems with their argument. First, their heuristic is not…

A formal model is presented of the statistical properties of molecular behavioral matching. The model indicates that aggregation effects should be controlled in analysis of matching and that comparison of molecular theories of matching performance affords ideographic analysis of choice behavior. (SLD)