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Download full textHoffenson, Steven; Fay, Brendan – Advances in Engineering Education, 2021
In product design, there is often a disconnect between the engineers creating the product and the marketing team determining the best characteristics for the product. The research areas of "design for market systems" and "decision-based design" seek to bridge that disconnect through quantitative approaches that facilitate…
Descriptors: Engineering Education, Marketing, Decision Making, Design
Direct linkFagerstrom, Asle; Hantula, Donald A. – Psychological Record, 2013
Credit card debt is of increasing concern among college students, but reasons for it are not well understood. In a simulated shopping experiment based on a hyperbolic discounted utility model, 21 participants could either save money for a new model of their favorite mobile phone brand and get it in the future or buy the product on credit and get…
Descriptors: Credit (Finance), College Students, Foreign Countries, Consumer Economics
Peer reviewedSproule, Susan; Archer, Norm – Internet Research, 2000
Software agents are computer programs that run in the background and perform tasks autonomously as delegated by the user. This paper blends models from marketing research and findings from the field of decision support systems to build a framework for the design of software agents to support in e-commerce buying applications. (Contains 35…
Descriptors: Computer Mediated Communication, Computer Simulation, Computer Software Development, Decision Making
