Twenty-first century education reform shifted the pursuit of public education from democratic principles to the pursuit of private interests for individual benefit. Reasoning from an applied behavior economic theoretical framework assumes consumers seeking economic benefits from their public schools will seek public schools with more resources.…

Objective: To determine whether differences in nutrition knowledge affected how women (a high-involvement group) interpreted intrinsic cues (ingredient list) and extrinsic cues ("all natural" label) on food labels. Methods: A 2 (intrinsic cue) x 2 (extrinsic cue) x 2 (nutrition knowledge expert vs novice) within-subject factorial design…